|
 |
| News
Briefs - December 2005 |
| |
VCU MARKETING AT WORK! CHEVY COBALT EXTRAVAGANZA!
Marketing students from the School of Business put their
classroom skills on display at the Student Commons Plaza
on Wednesday, November 9, kicking off the VCU version of
the General Motors Marketing Internship (GMMI) program with
a successful Chevy Cobalt promotional event. Achieving results
above and beyond expectations, the marketing students celebrated
their success along with over 1,000 students who crowded
onto the Plaza to view the differently styled cars.
Students from MRBL 491 Topics in Marketing were allotted
a $2,500 budget and a strict set of guidelines to follow.
The objectives of the campaign were to increase overall
awareness of the Chevy Cobalt for VCU students by at least
20%, as
well as obtain 700 feedback surveys. Read more about their
marketing methods and success techniques on the Home Page http://www.bus.vcu.edu/news/chevy_cobalt.html
 |
 |
Six models of the new
Chevy Cobalt were displayed on the Student Commons
Plaza in November 9. Unique personalities were assigned
to the cars, personalizing each vehicle with lifestyle
characteristics designed to match those of the students
in attendance.
The theme for Rashard Jones' bright yellow car was " Chevy Fierce"
|
The theme "Chevy Chic" was
represented, left to right, by Christine deHaviland
and Rashna Shetty, wearing color coordinated dresses.
|
|
| |
School of Business Econ Students
Win Regional Fed Challenge
VCU School of Business’ Fed Challenge Team won the
Richmond round of the College Fed Challenge Competition,
with James Madison University and the University of Richmond
as finalists. The team included Colby Bowker, Will DeHaven,
Patrick Harvey, Greg Kennedy, and Jon Ilhan. Alternates were
Gavin Harmon, Peter Hufschmidt, and Brian Sears. The team
was coached by Dr. Dennis O’Toole, emeritus associate
professor of Economics. The competition is sponsored by the
Federal Reserve Fifth District and preliminary rounds of
the competition were held in Richmond and Baltimore on November
14 and 15.
Mount Saint Mary won Baltimore’s preliminary round,
and in overall competition, edged out VCU by two points to
win the district title, and advance to the national
competition in Washington, D.C.
The Federal Reserve sponsors College Fed Challenge to encourage
better understanding of the nation’s central bank, the forces influencing economic conditions
in the U.S. and abroad, and the ways the economy affects everyone’s lives.
In Fed Challenge, teams give 20-minute presentations on monetary policy and
are judged on content, teamwork, responses to questions, presentation and style. |
| |
GIFT OF FINCAD XL SOFTWARE CONTINUES
TO ASSIST FINANCE STUDENTS
This semester FinancialCAD Corporation has provided a gift
of 13 copies of FINCAD XL, version 8, to the School of Business.
This gift has a value of $5,200. FINCAD
XL is a leading financial instrument modeling application for Microsoft Excel.
With over 1,400 financial functions and 120 professionally designed workbook
solutions, FINCAD XL is used by more than 25,000 financial professionals in
72 countries to value and measure the risk of financial instruments.
Among other things, FINCAD XL allows users to assess market
risk, build interest
rate curves, value financial instruments and portfolios, generate cash flow
projections, calculate value at risk and perform stress tests
of positions. It will help prepare
our students for the real world of valuation and financial risk management.
work. The gift was obtained through the efforts of Dr. David
Dubofsky, professor of
finance, for use in our Finance and Financial Technology programs.
Many examples using FINCAD XL are given in Dr. Dubofsky’s textbook “Derivatives:
Valuation and Risk Management”, which he authored with Thomas W. Miller,
Jr. (Oxford University Press). |
|
|
DR. KEN DANIELS
APPOINTED TO VCDC BOARD
Dr. Kenneth Daniels, professor of Finance, Finance, Insurance and Real Estate
Program, has been appointed to the board of the of the Virginia Community Development
Corporation (VCDC).
The VCDC uses private investment to spur economic development
and affordable housing. Currently, the VCDC has about nine
investor funds and it also has a community development bank.
Its investors are corporations like Capital One, Fannie Mae,
Wachovia, BB&T and many other banks.
Dr. Daniels has an exemplary record of service on several
important committees at both the University and State level
including the Treasury Board of the Commonwealth of Virginia,
and has been instrumental in developing the use of technology
in the finance department. He has contributed greatly to the
reputation and prestige of VCU in our community. |
| |
DR. SPINELLI TO TEACH IN ITALY
Dr. Michael A. Spinelli, Emeritus Associate Professor of
Management Science will be teaching for the Consortium of
Universities for International Studies in Paderno del Grappa,
Italy (North of Venice) in the Spring Semester. He will be
teaching a section of Managerial Economics and Statistics.
The Consortium is a group of 20 American Universities of
which VCU is a member. It is administered by the University
of Kansas. Dr. Spinelli recently retired from School of Business. |
| |
DR. RANDOLPH BARKER NAMED FELLOW
Dr. Randolph Barker has been named a Fellow by the Association
for Business Communications (ABC). He is the organization’s
current president. In 2003 he was named their Outstanding
Communications Researcher and has served as vice president.
The Association for Business Communication (ABC) is an international
organization committed to fostering excellence in business
communication scholarship, research, education, and practice. |
| |
 |
Robert J. Grey, Jr. |
STOSCH AND GREY RECEIVE IINAUGURAL GOVERNMENT AWARDS The L. Douglas Wilder School of Government and Public Affairs
at Virginia Commonwealth University presented the inaugural
Excellence in Virginia Government Awards on November 29.
Two of the award honorees have significant ties to the School
of Business.
The Public-Private Partnership Award was presented to Virginia
Senate Majority Leader Walter A. Stosch for his leadership
in the introduction, passage and
implementation of Virginia’s landmark Public-Private Transportation Act.
Senator Stosch serves on the Senate finance committee, and was one of the senate
leaders who helped secure the $15.3 million appropriation to the School of
Business campaign. His son, David A Stosch ’82, ’84, is a member
of the School of Business Alumni Board.
The Expansion of Freedom Award was presented to Robert
J. Grey, Jr. ’73,
partner, Hunton & Williams and past president of the American Bar Association
(ABA). Under Grey’s leadership, the ABA took significant steps to educate
the public about the American jury system and to improve legal representation
for those underserved by the legal system. Grey holds a bachelor’s
degree in Business Administration and Management from VCU.
The Wilder School’s awards celebrate the accomplishments of Virginians
who have made distinctive contributions to the practice of government and to
the well-being of the commonwealth’s communities and citizens.
Click on University News for further details http://www.vcu.edu/uns/news/vcuview/archives/2005/nov/wilderAwards.html |
| |
DR. HUMPHREY PILOTS DU PONT
PROGRAM
In what might be called “reaching out to the community” Dr. Ron Humphrey,
associate professor of management, talked about "Buyer-Supplier Alliances
in the Automobile Industry: How Exit-Voice Strategies Influence Interpersonal
Relationships." at Du Pont, Richmond. on December 5. Dr. Humphrey is the
first speaker in a series of upcoming talks at Du Pont by VCU School of Business
professors, arranged by Dr. Allen Lee, Associate Dean of Research and Graduate
Studies.
Dr. Humphrey was introduced by James R. Weigand, Global
Business Director, and a member of the School of Business
Business Council. The audience was made
up
primarily of sales and marketing people. The talk lasted about an hour and
Dr. Humphrey reports that “many good questions came from the audience
that made for a lively discussion.” |
| |
TECH TUESDAY UPDATE " Tech Tuesdays" is an academic discussion
seminar series devoted to Technology issues and how they
impact business.
On November 15, Nida S. Davis, Chief Architect,
Enterprise Architecture, Federal Reserve Bank, talked to
Tech Tuesday
attendees about the IT strategic planning process and
business alignment of the Central Technology Center
that serves the entire Federal Reserve Bank system. Tech
Tuesday
will now take a break and resume meeting in February.
For further information about this event log on to
www.isy.vcu.edu or contact Maureen Carley,(804)828-7074
or mecarley@vcu.edu. |
 |
Dr. Peter Aiken, associate
professor of
Information Technology, welcomes
Nida
S. Davis of the Federal
Reserve Bank, who
was Tech Tuesday’s November
15 speaker.
|
|
| |
VISITING IT PROFESSOR
Dr. Anesh Maniraj Singh of the University of Kwazulu Natal,
South Africa, visited the School of Business on November 21.
Dr. Singh presentation covered “Information
Systems and Technology Issues” in South Africa.
“ South Africa like most of its African neighbors has a dual economy that
sees formal and informal trading taking place side by side. For many foreigners,
there is the perception that South Africa is a jungle with lions and tigers
running around the streets and wind-up telephones as a means of communication.
This is
far from the reality. Technology in the
Formal economy is almost as good as and sometimes better than it is in the U.S.
and other first world countries. Cellular telephone
Technology is one generation ahead of the United States. However, like the
economy, a technology divide exists where some parts of the population have
access to
technology while others don't.” Dr. Singh’s paper examined the
trends in using technology in South African and how the State in partnership
with the
private sector is working to solve those problems.
|
| |
CARMA PRESENTS FIRST WEBCAST LECTURES
On November 18 Dr. Larry Williams,
University Professor of Management and CARMA Director, presented the first
CARMA Consortium Webcast,
Consisting of three live lectures delivered from the Cabell
Library studios. Speakers were Dr. Claudia Cogliser, Texas
Tech University, Dr. Gilad Chen,
Texas A&M University and Dr. Brian Boyd, Arizona State University Their
topics covered individual, group and organizational level measurement in
organizational contexts.
The webcasts were viewed via the internet by faculty
and students from nearly 40 universities that subscribe to the
CARMA Consortium Webcast Program. In addition, students
and faculty from VCU comprised the studio audience. “The
response to this first viewing has been outstanding, proving
that this means of delivering research methods education
is technologically practical and is perceived as valuable
by major business schools from throughout the United States,” says
Dr. Williams. The CARMA Consortium Webcast Program is established
to provide university faculty and graduate students with
advanced training in research methods and data analysis.
http://www.pubinfo.vcu.edu/carma/
 |
 |
David Morefield manages
the control console for the CARMA webcast. sending
the presentation to nearly 40 universities.
|
Evandro Moreno, CARMA Assistant Director.
helped to produce the webcast from his location
in the Cabell Library technology center.
|
|
| |
 |
Dr. Eugene P. Trani, VCU President, presents the 2005
Alumni Star to Nancy Everett. The award reflects her
personal public service contributions.
|
NANCY EVERETT
NAMED ALUMNI STAR
School of Business Foundation Board
member Nancy Everett ’78,
was named 2005 Alumni Star. She was recently named Chief Investment
Officer for General Motors Asset Management. In addition to
her current responsibilities with GM, Nancy has been named
President and CEO of GM Asset Management Group, a role that
will take effect on January 1, 2006.
Formerly she was Chief Investment Officer for Virginia
Retirement System (VRS). This honor rewards a VCU alumna
who has enjoyed
notable professional success or made significant humanitarian,
university or community service. This honor also reflects
her personal public service contributions.
Everett joined the Virginia Retirement System in 1979 when
the system’s assets totaled less than $2 billion. In
1983 she was promoted to assistant investment officer. During
the 1990s, she continued to rise through the ranks in the investment
division, becoming chief investment officer in 1999.
|
| |
| NEWS BYTES
Dr. Heiko Wijnholds, professor
of marketing, launched a marketing column in Richmond Times
Dispatch's Metro Business
section. He will be appearing weekly. At one point in his
career Dr. Wijnholds worked as a newspaper business columnist
in South Africa before emigrating to the U.S.
Dr. John O. Everett, professor of Accounting, was nominated
as a Super CPA in the educator category in the December Virginia
Business magazine. Two VCU School of Business graduates also
were named: Bruce W. Chase, a professor at Radford University,
and Douglas E. Ziegenfuss of Old Dominion University.
|
| |
EMBA ENROLLS LARGEST CLASS
The Class of 2007 in the Fast Track Executive MBA program is
the largest in the program’s history with 44 students,
and the most ever from outside Central Virginia.
It is an interesting and exciting mix, reports Bill Miller,
EMBA director. The class is comprised of 24% international
students, with 20% holding upper level degrees already such
as MD, Masters, JD, PhD and 14 of them are engineers. Twenty-six
percent are females. The class’ GMAT average is 585
and GPA 3.4.
|
| |
|
# # #
|
|
| |
|
|
Photos by Fran Altman
|
| |
|
If you have News or Event information,
Comments or Questions about this Area,
Please email Fran Altman fealtman@vcu.edu |
|
|